French Montana Signs with Bad Boy!
On Thursday night (December 8 ) Diddy accompanied French Montana to BET’s “106 & Park,” where he announced that the Bronx rapper is officially a part of the Bad Boy family. From the very moment the horns from the Lords of the Underground’s 1993 classic “Funky Child” sound until the moment that “Shorty got potential, I could be her sponsor” is heard, it was evident that French Montana had a hit on his hands with “Shot Caller.” Montana’s rise to prominence wasn’t that instantaneous, however.
French Montana has been making noise on New York City’s underground rap scene since the early 2000s with his “Cocaine City” DVD series. Montana hoped the street series — showcasing interviews with big-name artists like T.I. and then unknowns like Nicki Minaj and Waka Flocka — would help broaden his fanbase in the same way other up-and-comers hoped their mixtapes did.
